Moving documentation from proprietary tools to open-source stacks.
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Content conversion is the visible part of a migration and the part that rarely fails. The part that fails is the URL layer: every bookmark, support macro, in-product help button, partner page and search result that points at the old docs. A redirect map keeps those working, and it is usually built last, in a hurry, by whoever is still awake.
Every migration proposal contains the phrase "content audit", and almost nobody says what comes out of one. It is not a reading exercise, and it is not a quality score out of ten. It is a classification pass that ends with one decision per page, a count next to each decision, and a named person who agreed to it.
Documentation migrations fail in the handover phase more often than in content conversion, and handover is the part nobody scopes.
Moving documentation out of an expensive platform can feel risky, but staying locked in is usually more expensive over time.